Kaplan vs Princeton Review for the SAT: Which Should You Pick in 2026?

TL;DR

• Curriculum: Both Kaplan and The Princeton Review cover core SAT subjects but differ in depth and style.
• Support: Kaplan offers more flexible tutoring options; The Princeton Review provides extensive student support.
• Score Guarantee: Both offer score improvement guarantees, though specifics differ.
• Price: Kaplan is generally cheaper; The Princeton Review has more high-end options.
• Format: Kaplan excels in accessibility; The Princeton Review features advanced live classes.

Direct answer

When it comes to SAT preparation, Kaplan offers more affordability and flexibility, while The Princeton Review provides detailed live instruction and higher-end package options.

Why this matters

Choosing the right SAT prep course can significantly affect your test performance and outcomes. Both Kaplan and The Princeton Review are seasoned contenders in the SAT prep market, each offering unique strengths that cater to different needs and preferences.

Curriculum Comparison

Both Kaplan and The Princeton Review provide comprehensive SAT coverage, focusing on math, reading, and writing skills. Kaplan is known for its straightforward approach to concept mastery, utilizing their SAT channel for targeted learning. The Princeton Review, however, delves deeper into nuanced test strategies, offering more rigorous problem-solving tactics. If you prefer a more straightforward curriculum, consider Kaplan's courses. If strategic variance is your style, The Princeton Review's SAT Self-Paced Course might suit you better.

Support and Tutoring

Support can vary significantly between the two. Kaplan allows students to tailor their support with pay-as-you-go tutoring, while The Princeton Review includes structured tutoring in select courses such as the SAT Live Online. This structured support might appeal more to students seeking comprehensive guidance throughout their prep.

Score Guarantee

Score guarantees from both companies are similar, ensuring an improved SAT score upon course completion. The Princeton Review offers this across multiple courses, like the SAT 1400+ Course, which targets high scorers specifically. Kaplan’s guarantee is similarly dependable but generally tied to their higher-tier packages.

Pricing and Value

Pricing is a critical factor. Generally, Kaplan provides a more budget-friendly option, with competitive pricing across the board. Their pricing is often cited as one of the most affordable in the industry. Conversely, The Princeton Review targets a premium demographic with courses such as the SAT Ultimate Course priced at $849. For those seeking high-end features, Princeton’s offerings may justify the higher cost.

Course Format

The format is a crucial discriminator, particularly for self-motivated learners or those needing structured guidance. Kaplan offers a rich mix of on-demand and live content, suitable for various learning styles and schedules. In contrast, The Princeton Review emphasizes live classroom experiences, providing a more traditional learning mode through options like their SAT Live Online.

How to choose

Pick Kaplan if you are price-sensitive and need flexible, varied formats. Their on-demand and budget-friendly approach make it accessible for most students. Choose The Princeton Review if you require a structured, strategy-focused curriculum with robust support. Their courses may appeal if you aim for significant score improvements, especially if considering high-tier options like the SAT Ultimate Course.